A NSW Government website

Land Forces 2024 International Land Defence Exposition

Land Forces 2024 International Land Defence Exposition is the only comprehensive international exhibition of its kind in the region. Applications open now.

About Land Forces 2024

Land Forces 2024 International Land Defence Exposition is a powerful forum for key decision-makers, NSW Government representatives, defence officials, and military procurement managers to network with defence and aerospace manufacturers, equipment suppliers, and service providers.

The exposition will present:

  • a comprehensive exhibition floor with domestic and international leading industry player
  • targeted business to business (B2B) networking with international delegations
  • access to key events such as the Army Innovation Day (AID).

When: Wednesday 11 September to Friday 13 September 2024

Where: Melbourne Convention and Exhibition Centre, Melbourne, Victoria

Benefits

The NSW Government stand at Land Forces 2024 is the premier platform for NSW defence and aerospace-related businesses to showcase goods, services, technologies, and solutions and connect with domestic and international representatives.

There are two options for participation on the NSW Government stand.

1. As an exhibitor, with benefits including:

  • access to one pod on the custom-built NSW Government stand (display available in FAQs)
  • prime trade show location
  • power, lighting, and storage space
  • stand furniture and seating
  • your business name and/or logo included in stand graphics
  • inclusion in NSW Government’s marketing, including media releases and editorial content
  • a Trade Show Readiness workshop on how to maximise your presence at the show
  • on-stand support during the exhibition from NSW Government staff
  • visits from high profile Primes, international delegations, and Defence and Government officials organised by NSW Government staff
  • support to access new markets and develop your business.

The cost to exhibit with a pod is $5,000 (plus GST).

2. As a rover, with benefits including:

  • prime trade show location
  • access to stand furniture and seating
  • your business name and/or logo included in a media wall
  • inclusion in NSW Government’s marketing, including media releases and editorial content
  • a Trade Show Readiness workshop on how to maximise your presence
  • on-stand support during the exhibition from NSW Government staff
  • visits from high profile Primes, international delegations, and Defence and Government officials organised by NSW Government staff
  • support to access new markets and develop your business.

The cost to exhibit as a rover is $500 (plus GST).

Note: Rovers cannot display products or banners.

Costs

The cost to exhibit with a pod is $5,000 (plus GST).

The cost to exhibit as a rover is $500 (plus GST).

Eligibility

Any provider or manufacturer of defence or aerospace-related goods, services, technologies, and solutions who meets the set criteria can apply.

Applicants must:

  • have a valid Australian Business Number (ABN) registered in NSW
  • employ at least two people (this can include owners)
  • have quality marketing materials (not applicable if you are applying as a rover)
  • attend the in-person co-exhibitor workshop (further information will be provided closer to the date)
  • complete the post-event survey/s.

How to apply

Read the frequently asked questionsDownload File to know more.

Apply now

Applications close at 5pm, Sunday 2 June 2024.

If you are successful, we will send you a letter of offer for you to sign and return to the Department of Enterprise, Investment and Trade. This letter will include the conditions of the offer and payment details.

How applications will be assessed

Your application will be assessed by a panel of NSW Government staff.

You can expect to hear the outcome of your application by Friday 14 June 2024.

Contact us

Contact Investment NSW if you have any questions regarding the application process.