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Enterprise Applications and Online Platforms

Enterprise applications and online platforms is a fast-growing sector in Australia and continues to assist with enabling and facilitating operations and interactions between consumers and businesses.

NSW has a diverse technology landscape with large firms and startups – it is home to the development and research facilities of major firms like Microsoft and Google, along with homegrown start-ups and Australian unicorns Atlassian and Canva. 

NSW also has an excellent base of skills in software engineering, with a dominant local cluster of 46% of Australian software provider businesses based here and home to 34% of Australia’s total software engineers and applications programmers.  

Key facts

46% of Australia's total software provider businesses are based in NSW

34% of Australia's software and application programmers are based in NSW

Enterprise and business software was the top sector for capital raised in 2023, with a total of $505 million raised

Australia ranks third globally for 5G connected devices per capita and will have 95% connected devices for 5G on a per capita basis by 2025

Australian enterprises invest heavily in IT infrastructure, software-defined solutions and data capabilities, spending $117 billion in 2022. This is a 13% increase from the prior year, compared with 4% globally.

Supporting your move to NSW

Investment NSW can connect you with a range of services and incentives available to businesses looking to grow.

Guidance: grants, rebates, programs and incentives

Investment NSW offers bespoke services to businesses looking to build a presence within NSW.

The team at Investment NSW provides tailored advice on grants, rebates, programs and other incentives your business may be eligible for.

Location: site identification, familiarisation and development

Whether you need a high-tech lab, an advanced manufacturing facility connected to a university or a greenfield site in regional NSW, we can assist.

We can work with you to establish a presence in a precinct or collaboration area suited to your needs.

We provide services to help you find the right accommodation:

  • determining the type of accommodation to best meet your businesses requirements
  • advice and support regarding opportunities available on Government land (both long and short term)
  • support navigating the planning process
Market insights

We can provide tailored information and data, including local market insights, on our focus areas.


We can introduce you to stakeholders who can support your growth objectives. This may include connecting you to:

  • corporate partners
  • business chambers
  • industry associations
  • technology precincts
  • research institutes
  • government agencies
Familiarisation visits

We offer curated introductions to help you identify local partners, distributors, industry stakeholders and service providers.

Asia-Pacific growth advice

Once you have established here, a wide range of services and programs are available to use NSW as a springboard into Asia and the world. We can help you identify opportunities to expand in the region.

Learn more

Visa and Skilled Migration support

Our Business & Skilled Migration Program is highly supportive of NSW’s growing tech industries and precincts. The program attracts new and emerging digital technology capabilities and skills, provides visa and migration advice to businesses, and nominates high potential migration candidates to live and work in NSW.

These initiatives have spurred the growth of digital technology businesses across the state and are available to all organisations considering investment opportunities in NSW.

Contact us

Contact Investment NSW today to find out more about investment opportunities in New South Wales. 

Last updated: May 2024